The original purpose of WordPress was to make it easy for anyone to publish content on the internet. Today, it's the world's most popular website building tool, used by millions. WordPress is a powerful, flexible platform favored by beginners and experienced web designers. A new WordPress install isn't too attractive or usable, so there's work to do. Users can choose from thousands of free and premium themes. These templates transform the look and feel of an entire site with only a few mouse clicks. If there's a particular feature needed, there's likely a plugin or widget for it. Plugins and widgets are small programs used to enhance the user experience. Some examples are contact forms, SEO optimizers, social media share buttons, and more. WordPress websites are easy to maintain after the initial setup. Webmasters can then focus on creating good quality content and attracting visitors.